65 - Marketing Matters: Why Family Businesses Must Adapt to Survive Economic Cycles

65 - Marketing Matters: Why Family Businesses Must Adapt to Survive Economic Cycles

65 - Marketing Matters: Why Family Businesses Must Adapt to Survive Economic CyclesEd Delia
Published on: 26/11/2025

In this episode of "Growing Up B2B," host Ed Delia interviews Eugene Gershman, CEO of GIS Companies. Eugene shares his journey from resisting his father's construction business to leading a multi-generational family real estate firm with his sister and brother-in-law. He discusses the challenges of transitioning from construction to development, the importance of marketing, navigating economic downturns, and managing family dynamics.

LeadershipFamily RelationshipFamily BusinessReal Estate
49 - Overcoming Communication Breakdowns: Keys to Family Business Harmony

49 - Overcoming Communication Breakdowns: Keys to Family Business Harmony

49 - Overcoming Communication Breakdowns: Keys to Family Business HarmonyEd Delia
Published on: 01/10/2025

In this episode of "Growing Up B2B," host Ed Delia interviews Dr. Christiane Schroeter, a Business Coach, Professor, and Speaker. They explore the unique challenges of family businesses, focusing on leadership, legacy, communication, and emotional intelligence. Dr. Schroeter shares practical strategies for setting boundaries, embracing wellness, and fostering innovation while honoring tradition. She highlights the importance of self-awareness, confidence-building, and adaptive communication for sustainable growth.

LeadershipFamily RelationshipInnovationReal Estate
30 - Profit vs. Growth: The Balancing Act Every Family Business Must Face

30 - Profit vs. Growth: The Balancing Act Every Family Business Must Face

30 - Profit vs. Growth: The Balancing Act Every Family Business Must FaceEd Delia
Published on: 02/07/2025

In this episode of "Growing Up B2B," host Ed Delia interviews Rob Ripp, Founder & President of fintelligent and author of "Finance for Founders." Rob shares insights on achieving financial clarity, the emotional side of financial decisions, and the importance of structured financial processes. The episode also covers exit planning, the role of AI in finance, and Rob’s mission to help founders improve profitability and prepare for sustainable growth or successful exits.

Family BusinessMentorshipReal Estate